Marketing

Let us work with you and your creative team to match your campaign goals with the latest in graphic communications technology. With a network of resources specializing in direct marketing strategy, cross-media marketing, development and execution, we'll study your organization's communication initiatives and partner with you to develop programs to meet your needs, stay within budget, exceed your revenue goals, and maximize your ROI.

Consulting and Planning

Creating and executing a marketing plan for your business is essential. Whether you have one employee or 100, you need to develop a budget and a plan on an annual basis. BPI Media Group can help you develop an effective marketing plan that will promote your marketing and business goals. At BPI, we want to help you grow your business. So whether you need a full blown marketing or advertising plan, or you simply need help executing your plan, we have the solutions for you.

Creative Services

When you need creative assistance, look no further than BPI. Whether you need conceptualization, copy or design for print or simply typesetting, you can rely on us to provide you with creative expertise that will maximize your message and reinforce your corporate brand.

Cross-Media Marketing Solutions

According to a recent DMA study, one out of three direct mail recipients prefer to respond online. Are you there for them? BPI Media Group’s cross-media marketing solution links the impact-power of direct mail with the interactive capabilities of the Internet. The end result is conversion of direct mail recipients into qualified, educated prospects and valued customers.

Fulfillment

Streamline Your System with the BPI Real Time Fulfillment Solution. The BPI Real-Time Fulfillment Solution brings you full control of your fulfillment process, all from the comfort and convenience of your computer.

• Manage and maintain all inventories
• Order and send marketing materials and products through familiar online catalog shopping experience
• Develop customized sales literature
• Create made-to-order kits
• Run customized activity reports
• Strategically analyze fulfillment activities

Direct Mailing

Why have your communications pieces printed at one location and mailed from another?
You need to work with one partner who understands the unique requirements of your project from start to finish, which is why BPI offers a full-service mailing solution.

• Data Asset Management
• First and standard class presort
• CASS certification/NCOA Verification
• List enhancement
• Inkjet, Inserting, Tabbing/wafer sealing, Bar coding

With seasoned professionals who maintain a specialized expertise in USPS and other worldwide postal and distribution systems at your disposal, you can rest easy knowing BPI is here to provide you with ongoing consultation and advice to ensure you are maximizing your postal dollar and ensuring accurate, timely delivery of your communication pieces. For more information on postage rates click here.

Storefront Solutions

Manage your own customized digital storefront that is branded with your own look and feel. You can view and order literature, personalize correspondence and direct mail and have it printed and mailed or shipped right from your own desktop. And, you can do this at anytime in any place with an internet connection!

• Provides corporate control of branding in regional markets
• Improve the effectiveness of your sales materials via localization or personalization
• Employs standard eCommerce “Shopping Cart” interface to eliminate learning curve for online users
• Customizable to suit your corporate design scheme (colors, logo, etc)
• Define and manage your shipping destinations
• Automated email alerts to confirm order placement and shipping
• Optional fulfillment integration available
• Enhanced Reporting
• Confirm and track orders
• Query order activity by year, month, or date
• Online approval system for management control of product
• Minimize - or eliminate - storage and waste cost

Specialty Products

From fun items to the traditional, you can easily shop for some of the hottest specialty items on the market. Quickly and easily find products to:

• Improve traffic at trade shows
• Motivate staff
• Thank a customer
• Increase safety awareness

When you are ready to buy, our secure check out makes it safe, easy and convenient. Or, if you are just browsing, use the 'information only' option and we'll get back to you.

Commercial Sheet-fed Printing:

• With thirteen print units on the floor, we will choose a printing solution that meets your project’s goals and stays within your budget.
• We are committed to exceeding client expectations.
• We have extensive resources allowing for fast turnaround.
• We pride ourselves on a foundation built around client needs.
• Your project will be printed using state-of-the-art technology and equipment.
• We offer a full bindery with saddle-stitch, perfect bind, and gatefold capabilities

Digital & Variable Printing:

Can your print communications talk specifically to each one of your customers? They can when you leverage the power of digital printing using variable data. The BPI Digital Printing Solution goes beyond personalization, allowing you to customize each piece that you produce based on your customer’s demographic data. Key benefits of digital printing are:

• Increased response rates
• Increased repeat orders
• Increased order size/value
• Increased revenue
• Decreased response time
• Decreased cost per customer